
Most people are not really living their life. They are drifting through it.
They never sat down and decided where they wanted to end up, so they let the days carry them. They take the job because it was in front of them. They fill the week with whatever shows up. The years go by, and one morning they look around and realize they landed somewhere they never actually chose.
It is really hard to end up at Disney World by accident. You do not drift into a place worth arriving at. You get there because you decided it was the destination and you pointed the whole trip toward it. A life is no different. Living intentionally is making everyday decisions that move you toward a future destination. But you cannot intentionally end up somewhere accidentally. Yogi Berra said it best. If you do not know where you are going, you might wind up someplace else.
You cannot intentionally end up somewhere accidentally.
That is where most people are stuck. They are driving their whole life with no destination set. No GPS.
I made up my mind a long time ago that I was not going to live that way. For well over 20 years, I have been writing my own obituary. It is something I review at least once a year, and something I read at least once a week, usually when I sit down to fill in my memento mori calendar.
That obituary is my GPS. It is where I set the destination. Reading it tells me what actually matters before the week gets loud. It quiets the urge to keep score against the guy next to me. It keeps pulling me back toward the life God called me to live, instead of the one I would drift into if I stopped paying attention.
That obituary is my GPS. It is where I set the destination.
I did not come up with this on my own. Stephen Covey was practically one of my godparents. My dad played his books in the car so much I genuinely cannot tell you what my first audiobook was. One of Covey's seven habits in The 7 Habits of Highly Effective People is to begin with the end in mind. He does not mean the end of your quarter. He means the end of your life. He walks you all the way to your own funeral and makes you look.
Take a moment and picture yourself at your own funeral. You can see yourself laying in that casket. The room smells like flowers, because flowers are how we cover the stink of death, and your family is going to smell those flowers in their heads for weeks. They are sitting there. They are weeping over you.
Somebody stands up to give the eulogy. Who is it? And what are they saying?
Are they reading off your net worth? Listing the success you had in business? Talking about the deadlines you beat and the hours you put in? Or are they talking about who you actually were to the people in that room?
Most people have read that chapter and never once did the exercise. They underlined it. They highlighted it. They never actually pictured it. Because it is a whole lot easier to drift through life than to stop and stare at the end of it.
It is a whole lot easier to drift through life than to stop and stare at the end of it.
That funeral is where my obituary started. I figured if Covey was going to make me imagine the eulogy, I might as well sit down and write the thing myself.
The first obituary I ever wrote was horrible.
Not the writing. Me. I read it back and I was completely out of focus. Every line on the page was a scoreboard. Goals. Money. The stuff I wanted to have, not the person I wanted to be.
For years the thing driving me was success. I wanted success. Then a few years ago it caught up with me that success was the wrong thing to be chasing in the first place. And once you see the difference between success and excellence, you cannot unsee it.
Success is measuring yourself against other people, against the world. Excellence is measuring yourself inwardly, against the person God has called you to be.
Think about what that means. Success is external. My buddy gets a new truck, and all of a sudden I want a new truck. We all do it. That is success. It is letting somebody else's scoreboard tell you how you are doing, and you can never win it, because there is always a bigger truck. Excellence asks one question instead. Who did God design me to be, and am I becoming that person? That is inward, and it is entirely up to me.
This is why it matters which one you chase. You cannot guarantee success, because the scoreboard is never fully in your hands. Lindsey Vonn cannot guarantee a gold medal, and she cannot guarantee her body holds up. But she can guarantee she shows up and goes ninety miles an hour down that mountain, because excellence is a decision, and you can always be excellent. You can choose it every single day.
Excellence is a decision, and you can always be excellent.
And the strange part is that when you chase excellence, success tends to follow it home. Chase the scoreboard instead, and you never get either one. So when you write your obituary, do not fill it with success. Fill it with the excellence you were made for. That is the part worth being remembered for, and that is the part you start steering your everyday decisions toward.
There is one more trap waiting, even after you have set the destination, and Dan Sullivan put a name on it. He calls it the gap and the gain.
When you measure by success, you stare at the gap, the distance between where you are and where you still want to be. It never closes, so you always feel behind, no matter how far you have come. When you measure by excellence, you measure the gain, the progress from where you started. Same life, two completely different scoreboards. One keeps you anxious and chasing. The other lets you see how far God has already carried you. Your obituary is where you decide which one you are going to live by.
One keeps you anxious and chasing. The other lets you see how far God has already carried you.
Sitting down with your own death does one more thing, and it is the part nobody expects. Once you face it on paper, you stop being afraid of it.
Once you face it on paper, you stop being afraid of it.
So much of life turns out to be backwards from what we assume. To gain your life, you have to lose it. That is the strange math at the center of the gospel. Once you have stood at your own funeral and really looked, you can walk away from it and start actually living. The fear loosens its grip. And once you are not afraid of the end, you are free to chase excellence all the way to it, and the success, like I said, tends to come along behind.
That is why I do not write it once and file it away. I read it every week and I write a fresh one every year, because the man I am becoming has to keep answering to the man I said I wanted to be.
Everything so far is about your one life. If you also run a company, there is a second one worth writing.
I got this from Jesse Cole, the founder of the Savannah Bananas. He writes an obituary for his organization. Not a mission statement for the wall. An obituary. What did this company do? What did it stand for? What did people lose the day it closed its doors?
It works the same way the personal one does. The why you have been chasing gets a lot clearer when you start at the end of the thing instead of the middle of it. The mission stops being a poster nobody reads and turns into a destination you can actually steer the company toward.
The mission stops being a poster nobody reads and turns into a destination you can steer the company toward.
Writing the obituary is hard. Handing it to somebody is harder.
When you finish yours, and it might take you a couple of weeks, give it to one person you trust. Not to be nice to you. To be honest with you. Ask them straight. Is this a life of excellence? Is this the life you see God has called me to? A goal you write down and say out loud is far more likely to actually happen. The page makes it real. The other person makes it stick.
Because having a destination is not enough. You have to know it is the right one. I know a man who was driving hard toward a future he was sure he wanted, until he became convinced it was the wrong destination. If he did not change tracks right then, he was going to end up somewhere he was never meant to be. He only knew it because he had already gone to the end and looked. You cannot ask whether you are headed the right way until you have named where you are headed.
You cannot ask whether you are headed the right way until you have named where you are headed.
So here is what I am asking. Do not wait until the end of your life to find out what it added up to. Go to the end now, on paper, while you can still do something about it.
Do not wait until the end of your life to find out what it added up to.
Write your obituary. It will be bad the first time. Mine was. That is fine. A journey of a thousand steps starts with one step, and this is the step. If you cannot finish it in one sitting, put it on your calendar and come back to it. Then hand it to somebody and ask them the hard question. And next year, write it again, and pay attention to what has changed.
Most people spend their whole lives afraid of this. Fear of death sits right up there with public speaking and heights. But once you face it, you stop drifting. You stop chasing the scoreboard. You start chasing excellence, and you start making your everyday decisions on purpose, toward the one place you actually decided to go. You stop driving with no destination. You finally have a GPS, and it is pointed at the life God built you for. Well done, good and faithful servant.
That is what living intentionally takes. Go write your way there.
Live Intentional.

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The TeachPassion Summit is more than a conference—it’s a year-long journey of growth, accountability, and alignment for leaders and their teams. Built for business owners, leadership teams, and professionals across Western PA, the Summit equips you with practical tools, shared language, and intentional follow-up to help you and your team grow together. With dynamic speakers, powerful breakout discussions, and faith-driven inspiration, TeachPassion creates a space where personal development, leadership growth, and team alignment collide.
While most conferences deliver inspiration for a day or a weekend, TeachPassion is designed to create lasting change. Through a system of monthly Huddles, personalized takeaways, commitment letters, and a mid-year Halftime event, attendees stay engaged and supported long after the two-day experience ends. Whether you’re a visionary leader or part of a growing team, TeachPassion provides the clarity, structure, and shared experience to help you live and lead with purpose—together.
The TeachPassion Summit began as a vision Greg Furer had to grow and develop his team outside the distractions of everyday business. Drawing from the leadership examples of his father, former employers, and his own experience attending conferences throughout his life, Greg knew he needed something different—something immersive. He believed that getting the team out of the office and into an intentional environment would allow them to focus on culture, alignment, and growth. From the beginning, everyone was invited, regardless of title or role, because Greg believed that every team member should understand the mission, how they serve, and why it matters.
Without the budget to pay for outside speakers, Greg offered early speakers, or he called them “Professors” the opportunity to return to the conference at no cost. What began as a practical solution became a defining tradition—one that attracted a growing tribe of outside thought leaders who brought new ideas, contagious energy, and shaped the direction of the entire experience.
By 2022, the Summit hit a turning point: the majority of both the content and attendees were from outside Greg’s company. The event had organically shifted from an internal training experience to a leadership development conference that others wanted to be part of—and bring their teams to experience.
In 2025, after several years of hearing the same question—“Can I bring my team next year?”—and recognizing the growing hunger for aligned leadership development, God placed a clear vision in Greg’s heart. The 7th year of the conference would become the TeachPassion Summit and be launched to the public, and it would become one of the ways to fulfill the vision he gave decades earlier to Sam Shoemaker to make Pittsburgh more famous for God than steel, TeachPassion’s purpose is to create a space where leaders and teams step away from the noise, grow in unity, and return inspired—not just for a moment, but for a movement.
We lead best when we’re known deeply.
We lead with love—even when it costs us.
We push each other to grow into our God-given purpose
We weren’t designed to do life alone, so we choose to do life together!
We trust the Holy Spirit to guide the experience, our decisions, and the transformation that takes place.
We give freely from the time, talent and treasure God has entrusted us to steward. Generosity is a spark that spreads and multiplies.
Leaders Want to Be Here
We want to add so much value to participants that leaders are coming to us for the opportunity to join our community. It becomes a sought-after opportunity for leaders in the 412 to become a professor at TeachPassion Summit. Leaders want to be here with their teams.
For Small Business Owners in the 412
Very few small businesses host a conference due to the sheer amount of time and money it takes—but also because they have no experience and don’t know where to start. We want to take what we have learned over the years and let it be a blessing to others.
We envision, as we grow, that many small businesses across the 412 will not only want to participate with their whole team as part of the TeachPassion Summit, but go a step further and host their own team the day before, just like we do.
Each company could brand it with their name. For example, a company called “Yinzers R Us” would have “Yinzers R Us University” at the TeachPassion Summit. We would handle all the logistics and work with the leader to prepare their team’s customized agenda and formulate training to meet their team’s goals.
This would take place the day before TeachPassion Summit and would consist of internal team training sessions, with each team secluded and finishing the day with a team-building event and game night—just like we’ve done for years with our team.
This would allow us to magnify our impact on the community, providing small businesses and their teams with the fire to fuel their growth and create greater impact in those they serve—strengthening the 412.
It’s More Than Just a Conference—It’s a Community
We’ve heard from so many of you, “This is more than just another conference.” You can feel it, even if you can’t fully describe it. We want these to be the dates people mark off on their calendars as soon as they’re announced. We want professors to come back each year and become part of our community. We want participants to bring their spouses to be part of the magic. We want attendees to parlay the trip into a family weekend getaway.
We envision a growing network of leaders in the 412 that creates unparalleled opportunities for connection, collaboration, and growth. We don’t want this to be just another event—we want it to be the week that supercharges your life.
TeachPassion Founders Retreat
As our community continues to grow, we plan to hold an invitation-only retreat for founders of companies in the 412. This would be a group of 12 founders who have brought their teams to the TeachPassion Summit and have chosen to do life together. Spouses would be invited and included in this experience as well. Over two days, we would go in-depth on leadership and running your company. We plan to host interactive sessions where, as a group, we focus on the core areas of a business leader’s life: health, people, numbers, systems, marketing, and faith.
This community wouldn’t stop at the retreat—it would carry on throughout the year to provide accountability, create a safe space, share best practices, solve real issues, and do life together. All while working toward our shared vision of making Pittsburgh more famous for God than steel.
Leadership doesn’t have to be lonely anymore. Our goal is to launch this in 2027.
TeachPassion Retreats
We’ve found that many leaders struggle to take time away from the day-to-day demands to work on their business instead of just in it. Having seen the power of regular clarity breaks—for self-reflection, reviewing the direction of the company, setting goals, and spending time with God—we want to create that kind of space for leaders across the 412.
In the future, we plan to develop a retreat center specifically for business leaders—a place to withdraw, reset, and become healthier, more Spirit-led leaders. It will be a turnkey space for intentional time away, but also a place where we offer guided retreats for leaders who don’t know where to start.
It’s just one of the ways we feel called to help make Pittsburgh more famous for God than steel—by helping business owners grow in wisdom, discernment, and disciplined leadership through time with God.
Partnerships
We currently do not accept sponsors, and our vision is to continue operating without traditional sponsorships. However, in alignment with our core value of Doing Life Together and our ecumenical mission of making Pittsburgh more famous for God than steel, we believe in the power of partnership.
We are actively exploring opportunities to collaborate with other faith-based organizations that are called to serve small businesses and their leaders. Our hope is to create meaningful connections between Summit attendees and trusted organizations that can help meet their needs, solve real challenges, and support their long-term growth. These partnerships, as we envision them, are rooted in relationship—not revenue. They are not sponsorships or dollar exchanges, but intentional collaborations to build something greater together.
As the Body of Christ is made up of many parts, we believe many organizations—each with their unique strengths—can come together in unity for a greater Kingdom impact. Unified, we can serve more deeply and multiply the mission we share.
Gloria Deo!
When this conference started six years ago, we could never have envisioned all that God had in store. While this is the current vision, we remain open to His will—trusting and following wherever He leads the future of the TeachPassion Summit and all the work we do to serve Him. Gloria Deo! (Glory to God!)
We encourage talks that align with the mission of TeachPassion Summit—leadership, faith, growth, business, resilience, innovation, or personal transformation. The key is to bring fresh perspectives, share powerful stories, and challenge your audience to think differently.

Not at all! Whether you're a seasoned speaker or this is your first time stepping on stage, our team will provide guidance and coaching to help you deliver an impactful talk.

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